Strategy-Led Content, Proven in the Real World
A look at how Delicious Media helps brands and personalities grow visibility, build trust and turn content into measurable action.
Nearly 475K Views in a Single Month for a New F&B Launch
F&B · Singapore · Consumer Brand
Shio & Sato was a new F&B concept building its digital presence from zero. The goal was to create immediate awareness, grow brand recall and introduce the bakery through casual, playful and Gen-Z-friendly content.
What We Did
- Blended crave-worthy close-up product shots with Gen-Z humour and relatable POV formats to create fun, casual content.
- Built a vibrant, Japanese-inspired visual identity using bold typography, playful illustrations and recognisable brand colours.
- Highlighted behind-the-scenes bakery operations, collaborations and founder personalities to build an authentic community connection.
840,979
Total views across 2 months
164,011
Unique accounts reached
56%
Average views from non-followers
+55%
Average monthly reach growth
RESULT: Strong launch awareness, wide non-follower reach and a recognisable F&B brand identity.
Nearly 100K Views and 3,007 Profile Visits in 2 Months
Real Estate · Singapore · Personal Brand
Marcus is an established realtor and JNA team leader. The goal was to grow visibility, build industry authority and create educational, personality-led content for both prospective clients and his existing client base.
What We Did
- Built bold, high-contrast hooks such as “$100K Month” and “Biggest Mistake” to stop the scroll.
- Balanced direct-to-camera educational Reels with dynamic interview formats.
- Used magazine-editorial style graphics to elevate his premium positioning.
99,783
Total views across 2 months
3,007
Profile visits across 2 months
49.5%
Average views from non-followers
+36%
Profile visits growth vs previous month
RESULT: New audiences, stronger authority and higher profile traffic.
Reaching 59K Unique Users for a Catering Brand
Catering · Singapore · Corporate Brand
Kim Paradise is Singapore’s largest Tingkat catering company that has rebranded. The goal was to strengthen its brand image with a “curated nostalgia” content direction while reaching both family and corporate audiences.
What We Did
- Designed a warm, homely video style using nostalgic handwritten typography, earthy colour grading and signature Tingkat carrier visuals.
- Created a content mix of crave-worthy food shots, relatable lifestyle moments and behind-the-scenes operational content.
- Leveraged emotional hooks like “Mom’s Cooking” alongside authority-building messages such as “Singapore’s Largest Tingkat Operation” to drive catering awareness.
39,807
Total views across 2 months
59,319
Unique accounts reached
70%
Average views from non-followers
+22
Net follower gain monthly
RESULT: Stronger catering awareness, wider non-follower reach and a approachable brand identity for a refreshed brand.
